Last Updated: 1st Feb 2025
At Currentology (“we,” “our,” or “us”), we are committed to protecting your privacy and ensuring you have a safe online experience.
This Privacy Policy outlines how we collect, use, and safeguard your information when you visit our website currentology.in (“Site”) and interact with our content, including affiliate links and product recommendations.
By using our Site, you agree to the terms of this Privacy Policy. Please read it carefully to understand how we handle your personal information.
1. Information We Collect
We collect both personally identifiable information (PII) and non-personally identifiable information when you interact with our site.
Personally Identifiable Information (PII):
- Contact Information: When you contact us via our contact form or sign up for our newsletter, we may collect your name, email address, and any other details you provide.
- Comments and Reviews: If you leave a comment or review on our blog posts, we collect the data you submit, including your name and email address.
Non-Personally Identifiable Information:
- Cookies: We use cookies to enhance user experience and analyze site traffic. Cookies are small text files stored on your device that help us recognize you on future visits and personalize your experience. You can control cookies through your browser settings.
- Usage Data: We may collect information on how you use our site, including IP addresses, device information, and browsing behavior.
2. How We Use Your Information
We use the information we collect for several purposes:
- To provide and maintain our site.
- To improve, personalize, and optimize the user experience.
- To send you newsletters, promotions, or updates (only if you opt-in).
- To respond to inquiries and provide customer support.
- To monitor and analyze usage patterns and trends.
- To display relevant ads and affiliate product recommendations.
3. Affiliate Links and Third-Party Advertising
Our Site includes affiliate links to various products, including pet foods, toys, accessories, and more. This means we may earn a commission if you click on an affiliate link and make a purchase, at no additional cost to you. These links help us keep the Site running and continue providing free content.
While we make every effort to recommend high-quality and safe products, please note that some pet foods and products may not be suitable for all pets. Always consult with your veterinarian before introducing new foods or products to your pet’s diet. The final decision is always at your discretion, and we encourage you to exercise caution and prioritize your pet’s health and safety.
4. User Discretion and Responsibility
Please remember that the information provided on this site is intended for general guidance and informational purposes only. While we strive to provide accurate and up-to-date content, the pet care industry is constantly evolving. We recommend that you do your own research and consult with a professional before making decisions based on our content. Your pet’s well-being should always come first.
5. How We Protect Your Information
We take the security of your personal information seriously and use a variety of industry-standard security measures to protect it. However, please note that no method of internet transmission or electronic storage is 100% secure, and while we strive to protect your personal data, we cannot guarantee its absolute security.
6. Sharing Your Information
We do not sell or share your personal information with third parties for their marketing purposes. However, we may share your information in the following situations:
- Service Providers: We may engage third-party vendors to assist with operations (such as email marketing, analytics, or hosting), and they may have access to your personal information in order to perform their services. These service providers are obligated to keep your information confidential.
- Legal Requirements: We may disclose your information if required to do so by law or in response to valid legal requests (e.g., a court order).
7. Cookies and Tracking Technologies
We use cookies and other tracking technologies to enhance your experience on our site. These technologies allow us to:
- Recognize your preferences and customize your experience.
- Analyze website traffic and user behavior.
- Display personalized ads based on your browsing history.
You can manage cookies through your browser settings. If you choose to disable cookies, some parts of the site may not function as intended.
8. Your Rights and Choices
You have the right to:
- Access: Request a copy of the personal data we hold about you.
- Rectify: Update or correct any incorrect information we have about you.
- Delete: Request the deletion of your personal data, subject to certain legal obligations.
- Opt-out of Marketing: You can unsubscribe from our marketing emails at any time by clicking the “unsubscribe” link at the bottom of any email.
If you wish to exercise any of these rights or have any concerns about your personal data, please contact us via our contact form.
9. External Links
Our site may contain links to third-party websites, including affiliate websites. Please be aware that we are not responsible for the privacy practices or content of these external sites. We encourage you to read the privacy policies of any third-party websites you visit.
10. Changes to This Privacy Policy
We may update this Privacy Policy from time to time. Any changes will be posted on this page with the updated “Last Updated” date. We encourage you to review this Privacy Policy periodically to stay informed about how we are protecting your information.
11. Contact Us
If you have any questions about this Privacy Policy or how we handle your personal information, please contact us via our contact form.
Currentology Team